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Tuesday 12 November 2013

Conscious Fashion Gift Guide

It's that time of the year and the C-word is on everyone's lips: Christmas. Another C-word that has been on the tip of our tongue for a while, especially those in the design business is Conscious. Those buying presents for their fashionable relatives or friends should consider the idea of buying an item of clothing that cares. An item that gives again. There are many brands that have cottoned onto this idea and produce brilliant products that help charities.

Charitable Fashion





Maison Martin Margiela AIDS Awareness
This limited edition t-shirt has been produced since 1994 until present, with seasonal changes to the colour palette. Each t-shirt is priced at £69 and £25 of this goes to the Elton John AIDS Foundation. This would be a great gift for any stylish man in your life.

Pansy Project
The Pansy Project is a collaboration with Bundy&Webster. The concept comes from artist Paul Harfleet who plants pansies at the sites of homophobic abuse, and then photographs them. He names the pictures after the abuse. This gorgeous sweatshirt acts as a wearable protest against homophobia.

Viva Glam
Viva Glam is a line by Mac Cosmetics that donates all of the selling price to women, men and children living with AIDS/HIV. It is currently being fronted by the first face of Viva Glam, Ru Paul, the fabulous American drag queen with his signature shade of red. A great gift for make-up addicts.

Jeans for Genes Zatchels Collection
These handmade, classic satchel design bags donate 25% of sales to Jeans for Genes. This would be a lovely gift to any bag-lover.

Fashion Targets Breast Cancer
This little keyring by Topshop is for Fashion Targets Breast Cancer. This is a very simple design that could easily be included in a stocking filler, and as it has a mirror it can be a accompaniment to the lipstick!

Who Made Your Pants?
Who Made Your Pants? is a lingerie brand that reuse fabric that other companies would otherwise throw away, and they give jobs to women who have had a difficult life, such as living in war zones. Not only is this gift ethical, but it also helps women who have come from third world countries live a better life.

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