Trend: PVC

PVC ain't for everyone, I personally have been rocking the sex worker aesthetic since I first learnt what it meant to shock your dad. But PVC doesn't have to be right out of an Ann Summers catalogue or the Red Light District. It can be fun, flirty, refined. Plastic doesn't mean tacky - think feminine silhouettes juxtaposed with boxy shapes. Here's my pick of inspiration of how to wear this seasons hottest fabric:

STYLIST INSPIRATION: Venetia Scott

Scott is a woman of many talents, inhabiting many different guises; stylist, creative director and photographer. Her work caught my eye when flicking through one of my favourite fashion books "Stylists: New Fashion Visionaries". She credits French photographer Michel Haddi for introducing her to a more unique and unpopularised view of fashion. Much of her inspiration comes from the book Teenage Lust created by Larry Clark which revels in subculture and celebrates anti-fashion. She has since worked for Purple, Self Service, i-D and AnOther magazine. I think her work has a very retro feel to it but much more provocative. I feel that the people portrayed in the photographs have stories behind them which enriches them so much more.

Self Service

TREND: Church

When browsing the trend forecasts and looking back at the most recent fashion week, I've been drawn to the "Church" trend. I've always been drawn to religious imagery as I love the grandiose power of it and also the emotion it evokes in even the most Agnostic of viewers. I think that large scale depictions of religious icons always feel very omniscient and allow you to feel that there is a presence of a higher power, especially with buildings such as Sacre Coeur chapel.

I think that these fashionable takes on religious iconography not only help evoke that feeling of supremacy but also aesthetically appear like the paintings of Michelangelo and Raphael. There are also fashions that remind me of church in other ways such as the "Sunday Best", vicar collars and nun habits.

I've collected some images which are both from recent collections and past collections, other editorial imagery and non-fashion imagery as this is something I want to explore through editorial in our group magazine as a stylist.

Alexander McQueen AW2013-2014